+AURA
think moto + aura
think moto +AURA ist die Abteilung für Audio-, Voice- und Immersion Design von think moto, einer führenden Markeninnovations- und Experience Design-Agentur.
Book Experiencecreation of brand experience spaces for live marketing, trade fairs, retail, and showrooms
functional, intuitive, and emotional sound and music for brands, digital applications, and phygital experiences
brand specific synthetic voices and characters leveraging generative AI
motion design, animation, and film for brand and product experiences.
At the Audi Club of Progress, the Audi A6 e-tron tells its own story. The voice was generated entirely by AI and played through headphones — creating an intimate, emotional brand experience for visitors.
Let's hear it
For the exclusive dinner series of the Audi Club of Progress, display tables were developed on which emotional video animations about the topics of electromobility, sustainability, and progress through technology were played between courses. The invited guests applauded.
We combine design, technology, and storytelling to create holistic experiences — for brands, museums, retail, or live communication. Digital, physical — or in between.
Music, voice, interaction, and movement merge into resonant spaces that create emotional impact — in exhibitions, brand environments, and physical interfaces.
From acoustic brand identity to curated sound installations — we design with sound: functional, emotional, immersive. Whether for interfaces, spaces, or large stages. We take care of the artist booking and rights clearing.
Our stories emerge from sound, language, and movement — not linear, but with life. Whether through a voice character, an orchestrated spatial choreography, or a motion-based brand experience.
We bring together decades of expertise in entertainment, music, design, and strategy to craft immersive brand experiences that truly last. Thanks to a network we’ve built over many years, we deliver everything from a single source – from artist bookings to interior design, from brand strategy to custom synthetic brand voices and stunning compositions.
Creative & Artistic Direction
Katja Wenger is co-founder and Chief Creative Officer of think moto and co-author of Branded Interactions. Katja has been responsible for numerous brand identities and digital presences of renown brands. She is a member of the German Designers Club (DDC) and the Art Directors Club Germany (ADC), serves as a juror for design competitions, and is a member of the university council at Hof University.
Strategic Consultancy
Marco Spies is a brand consultant and co-founder of think moto. Marco has published numerous articles on the topics of user experience, brand management, and conversational AI. He is the author of Branded Interactions – Brand Experiences for a New Era. Since 2019, he has been working on voice AI and AI-based storytelling.
Composition, Sound Design, Audio Production
Peter Hayo is a composer and music producer. In the 1990s, he was a member of Booka Shade; since then, he has scored countless commercials, TV shows, and brands. Peter is a member of the Art Directors Club Germany.
Entertainment Brokerage, Booking, Rights & Licensing
Darius Rafat is an entertainment broker, composer, and musician. He composed the title melody for Frank Elstner’s legendary show Verstehen Sie Spaß, worked as a presenter for RTL2, and represents bands such as Kool and the Gang and Sister Sledge in Europe. Darius also handles artist booking, licensing, and rights clearing.
